Atasi Basu, Ph.D., is an Associate Professor of Accounting who joined the Utica College faculty in 2005. With more than 10 years of college teaching experience, Basu has taught at Syracuse University, Le Moyne College, Purdue University, and the Indian Institute of Technology.
Basu's primary research interests include financial meltdown effects on the consumer discretionary sector, allocation of service department costs, retail competition on the Salop Circle, and the effects on budgets as demands fluctuate.
Honors and Distinctions
- Ph.D. in accounting from Syracuse University
- Ph.D. in statistics from Indian Statistical Institute, Kolkata, India
- M.S. in statistics from Indian Statistical Institute, Kolkata, India
- Presented her published paper "Impact of Financial Meltdown on Consumer Discretionary Sector" at the Business Research Consortium in April 2016
- Presented parts of a paper she wrote jointly with C.A. Ingene, "Retail Competition on Salop Circle Under Linear Demand," at several thought-leadership conferences around the world:
- April 2016 BBCRST (Buffalo, Binghamton, Cornell, Rochester, Syracuse, and Toronto) Conference at Rochester University
- June 2016 Informs Marketing Science Conference in Shanghai, China
- November 2016 North American Meetings of the Regional Science Association International in Minneapolis
- June 2017 Informs Marketing Science Conference in Los Angeles
- Basu, A.K. and Heian, J.B. (2012). A Study of Environmental Capital Expenditures and TRI in Petroleum Refining Industry. International Research Journal of Global Business Development, Vol. 1, No. 1, 35–40
- Basu, A.K., Elder, R., and Onsi, M. (2011). Reported Earnings, Auditor's Opinion, and Compensation: Theory and Evidence. Accounting and Business Research, Vol. 42, Issue 1, 29–48
- Basu, A.K. (2010). A Study of Environmental Capital Expenditures and TRI. International Journal of Global Business and Economics, Vol. 3, No. 1, 136–143, 2010
- Basu, A.K. (2009). Corporate Environmental Performance: A Proposal for Standards. Journal of Global Business Development, Vol. 2, No. 1, 155–162